Seoul July 2026 Events & Festivals / July South Korea Events

Visiting Seoul in July? Whilst one of the quieter months for festivals due to the summer heat, you can still enjoy Seoul events in July 2026 like the Seoul International Garden Show and Seoul Waterbomb festival.

Make a ‘home run’ to the KBO baseball games in Seoul at Jamsil Stadium or Gocheok Sky Dome, see a K-League game or take part in the N Seoul Tower Global Night Walk, complete with evening markets and musical performances.

Seoul Concerts in July include Psy’s Summersplash, LE SSERAFIM, American Football plus the start of the Incheon Pentaport Music Festival.

Here is our pick of the best Seoul events in July 2026 along with several other South Korea festivals in July like the Boryeong Mud Festival and the Daegu chimaek / beer and chicken festival – cheers!

South Korea checklist

We love using agoda.com, expedia.com and booking.com for researching and booking all our hotels, and Hostelworld for booking hostels.

For booking tours, transfers and SIM cards we recommend Get Your Guide, Viator, Trazy or Klook.

For booking rental cars visit Discover Cars. For private drivers and taxis, check out our Transfer guide >

Find safe storage spaces across South Korea with Bounce (and get 5% discount).

Check out our South Korea travel booking resources >

All set for South Korea? Do one final check with our Seoul first timers guide and our South Korea packing list

South Korea public holidays in July 2026

There is one (new) public holiday in July in South Korea – Constitution Day (17 July).

Although Constitution Day has not been observed as a public holiday for many years, it is being reinstated as a public holiday in 2026.

Constitution Day in South Korea remembers the proclamation of the Constitution of the Republic of Korea, agreed on 17 July 1948.

Seoul WATERBOMB Festival 2026

24 to 26 July 2026

Attracting revellers from all across South Korea and the rest of the world, WATERBOMB is one of Seoul’s biggest summer festivals taking place at KINTEX Indoor Arena in late July (or catch it in Busan on 8 August or in Sokcho on 22 August).

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The 2026 WATERBOMB K-Pop line up so far includes RIIZE, Jay Park, Karina, Kiss of Life, Changmo and more.

Waterbomb tickets for foreigners are available from various sites like Trip.com – here is a list of all booking sites.

Please note the Seoul Outdoor Library and Hangang River Festival take a break in July due to the heat (although the latter returns from 1 to 16 August 2026).

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Seoul International Garden Show 2026

Until 27 October 2026 at Seoul Forest Park

Twice as big as last year, the 2026 Seoul International Garden Show is back bigger and better than ever before and is themed “Seoul, Green Culture”. It takes place at Seoul Forest with other pop-ups at Ttukseom Hangang Park and in the Seongsu neighborhood.

Over 150 garden displays (up from 111 in 2025) are on show until late October and Hechi, (Seoul’s cute tourism mascot) will be part of the proceedings again. Lots of K-companies and iconic Korean brands are taking part including SM Entertainment Nongshim noodles, Musinsa fashion and Clio K-Beauty.

We visited the Seoul International Garden Show 2026 in May and spotted everything from the Kakao Friends garden to the Pokemon Secret Forest. That said, we were slightly underwhelmed with our visit as it was quite corporate and many gardens were quite small. Maybe a Seoul festival to combine with half a day in Seongsu-dong.

Open daily from noon until 7pm, check out the official Seoul International Garden Show 2026 website here >

N Seoul Tower Global Night Walk (Namsan Park)

4 & 11 July 2026

A 6 km evening trek starting at Namsan Baekbeom Square with checkpoint rewards and a Namsan night market, before finishing in the shadow of N Seoul / Namsan Tower – the route should take approximately 90 minutes.

There are 3 staggered sessions, with groups starting their walk at either 5.30pm, 6.30pm or 7.30pm. Enjoy pre-walk performances and stretches, rewards and treats along the way, and an after-party with K-pop beats.

Book your place here >

This year’s 2026 KBO baseball season is hotly anticipated and there are KBO baseball games most days in July 2026 except Mondays and a small mid-season break from 10 to 15 July 2026 Amazingly, there are 110 Korean baseball games happening in July 2026. Each team will play 144 games over the season.

The baseball season in South Korea runs from late March until September every year, and Seoul is fortunate enough to have three home baseball teams – the Doosan Bears, the Kiwoom Heroes and the LG Twins (last year’s KBO championship winners).

There will often be several baseball games a week played at Jamsil stadium (it is a huge stadium, holding 25,000 spectators). Foreigners can buy Seoul baseball tickets at Jamsil stadium and Gocheok Sky Dome for as little as 13,000 Won (around £8 / $10 USD).

We’ve been to Jamsil Stadium baseball three times plus one game at Gocheok Sky Dome and had an amazing evening every time watching baseball (and eating, singing, dancing…).

Click here to read our guide on how to buy Seoul baseball tickets >

You might like these Seoul neighbourhood guides:
Dongdaemun
Euljiro
Gangnam
Hannam-dong
Hongdae
Ikseon-dong 
Insadong
Itaewon
Myeong-dong
Seongsu-dong
Sindang

Or check out our best neighbourhoods in Seoul Guide >

K League Soccer (FC Seoul)

5, 12, 22 and 26 July at Seoul World Cup stadium

The perfect way to ‘kick-off’ your trip to South Korea, K League football (or soccer) is a popular sport, up there with baseball.

So if you are visiting Seoul in May, consider a FC Seoul K League Game at the Seoul World Cup stadium. Home FC Seoul games in July 2026 take place on 5 July (vs Incheon United FC), 12 July (vs Gangwon FC), 22 July (Pohang Steelers) and 26 July 2026 (vs Ulsan HD).

South Korea K League game tickets are easy to purchase (and very cheap) plus the World Cup Stadium in Seoul has good transport links with its very own subway station.

From purchasing K League tickets for FC Seoul through to what types of food, drink and entertainment you can expect at the stadium, here is our guide to all things K League South Korea and the Seoul World Cup Stadium >

Seoul concerts in July 2026

Here are some of the headline concerts in Seoul (K-Pop, classical and international artists) in July 2026:

DAY6 10th Anniversary Tour〈The DECADE〉
3 to 5 July 2026 at KSPO Dome

2026 Palette Festival
4 – 5 July 2026 at KINTEX Hall

LE SSERAFIM TOUR ‘PUREFLOW’
11 – 12 July 2026 at Incheon Inspire Arena

Psy 싸이흠뻑쇼 SUMMERSWAG2026
11 July 2026 at INCHEON ASIAD MAIN STADIUM

BOY NEXT DOOR
17 – 19 July 2026 at KSPO Dome

HONNE
18 July 2026 at Lotte Concert Hall

Seoul Waterbomb festival
24 to 26 July 2026 at KINTEX Indoor Arena

American Football
29 July 2026 at YES 24 Live Hall

Incheon Pentaport Music Festival featuring The Pixies and Massive Attack
31 July to 2 August 2026 at Songdo Moonlight Festival Park, Incheon

Seoul pop-ups July 2026

For a full list of all the Seoul pop-up stores in July 2026, check out this comprehensive guide (you need to change the date to ‘July’).

Based on the 2000 movie ‘Billy Elliott’ and directed by Stephen Elliot and written by Lee Hall (the original creative team), this production features original music from Elton John and has won over 80 awards including 5 Oliver awards and 10 Tony Awards.

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Regular events in Seoul (all year round)

NANTA Theatre Cooking Show

There are many theatre shows to see in Seoul on rainy days but perhaps the most famous (and long-running) is the NANTA theatre show.

This world renowned comedy cooking show has been packing in audiences worldwide since 1997. Possibly the best known Korean theatre show, NANTA Theatre has been performed over 50,000 times in over 60 countries and is a fun mix of slapstick and physical comedy.

There are very few spoken words used throughout so not understanding Korean (or English) won’t be an issue.

Myeongdong NANTA Theatre has at least two NANTA performances every day, with evening shows held at 5pm and 8pm Monday to Saturday (on Sundays, it is 2pm and 5pm).

Book your Myeongdong Nanta theater show ticket on Klook >

The Painters show

‘The Painters’ in Seoul is the world’s first live painting show combined with music – a few people have asked recently about an alternative to the ‘Nanta Cooking / Comedy Show’ and we’d recommend ‘The Painters’. It is on 7 nights a week in Seoul at 8pm (and 2pm and 5pm).

To be honest, we thought it was going to be naff (terrible) but it was surprisingly good and the theatrics and artistry were amazing. Even if you don’t like K-Pop style shows, the way they create incredible paintings from nothing is spellbinding.

Korean ‘idols’ recreate famous paintings such as Michelangelo’s ‘Creation of Heaven’ and Vincent Van Gogh’s ‘Self-Portrait’ with splendid choreography and live drawings. It sounds like it will be kitsch AF but we both loved it. There is also a photo opp with the boys at the end.

For more info and tickets, check out ‘The Painters’ on Klook >

For something a little more ‘adult’ and for women over 19 years of age, check out the “WILD WILD: After Party” in Euljiro, Seoul or the ‘Touch Five’ show musical – remember to pick a ‘touch’ or ‘no touch’ sticker!

Listen to classical Korean performances on traditional instruments or amazing dance performances.

Book your Saturday Gugak Concert tickets on Klook >

Seriously for us, this had to be one of the top 5 things to do in Busan, not just Gwangalli. It is also a great thing to enjoy in Busan with kids.

Every Saturday night at 8pm and 10pm in July, over 300 aerial drones take to the skies of Gwangalli Beach and create an incredible skyborne spectacle, with various scenes and characters created.

Each week, the official Gwangalli drone show website lists what the theme will be that Saturday.

More things to do in Gwangalli >

Other South Korea July 2026 festivals and events

• Daegu Chimac (Beer and Chicken) Festival (대구치맥페스티벌) 1 to 5 July 2026
• Busan Concert Hall first anniversary festival – 3 to 8 July 2026
• Jeongnamjin Jangheung Water Festival (정남진 장흥 물축제) – 25 July to 2 August 2026
• Boryeong Mud Festival – 26 July to 9 August 2026

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